10/09/2013

Green Tea Flavored Ice Cream Produced By Häagen-Dazs Japan And Seven Eleven Japan
ハーゲンダッツジャパンが初めて小売業と共同開発した、セブンイレブン限定のアイス

On October 8, 2013, a collaborated ice cream called "Japonais" was launched solely at Seven Eleven.
This is the very first time that Häagen-Dazs Japan has ever collaborated with a retail industry.

The concept of this ice cream is "delicate flavor of authentic Japanese confectioneries" and Japonais consists of 4 layers; milk ice cream, mashed red bean paste, green tea ice cream, and brown sugar syrup.
They use stone-ground flavorful matcha for the green tea ice cream, and for the vanilla part, they use Hokkaido mil which has rich flavor.
And mashed sweet red bean paste gives different texture to the ice cream.
For the package, they wanted to keep the Japanese style so the color is matcha.

Today, I went to a Seven Eleven nearby to look for the ice cream and I found this board over the ice cream case.
It was 360 JPY so it's even more expensive than the other Häagen-Dazs mini cups.
*Usually they're around 280 JPY.

I  bought one to try how good this ice cream is.
On the lid, it has the same image which was on the board at the conbini.

Underneath the hard lid, there's a thin plastic cover.

The very top of the ice cream is brown sugar syrup, but it looked like the surface of creme brulee.

I tried to see all the 4 layers on a spoon, however it's really hard.
Milk ice cream at the bottom was so soft that the beautiful layer didn't come out clearly.

After 3 minutes or so, the ice cream became much softer and I could finally take the 4 layered Japonais.

I thought the matcha ice cream was bitter and more flavorful than the regular green tea ice cream Häagen-Dazs sells.
Milk ice cream was smooth and rich, mashed red bean paste was sweet and had heavy texture.
To have beans in the ice cream was interesting as it added different flavor and little firmness.
Brown sugar syrup on the top was frozen when I had first bite, but by the time I ate half of it, it was already soft and liquid.
This reminded me of Anmitsu, a Japanese dessert which they say it's first sold in 1930, as this Japonais contains all the ingredients used for Anmitsu.

<Nutrition> 112ml per cup
Calories: 276kcal
Protein: 4.1g
Fat: 12.2g
Carbohydrate: 37.5g
Natrium: 44mg

Suggested retail price: 360 JPY

Available only at Seven Eleven.

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